800-699-9130                                                                                                                                                                                                          UK: 02071 93 93 22

About us


Lime was founded on a simple premise: that all businesses, big or small, can harness the power of mobile marketing to grow their business without the need for large technology and networking investments. Our marketing platform is designed so that any business can develop and launch mobile campaigns — in minutes. Lime Cellular is, first and foremost, a technology company. Our dedicated team of engineers is working full time to maintain the software, fix bugs and add new features. Simplicity is our goal; Lime’s unique development method allows the platform to be used by almost anyone, in a do-it-yourself fashion. Our CEO, Yuval Madar, along with our sales and administrative staff are located in Eatontown,NJ and our R&D team is located in Tel Aviv, Israel. Lime’s technology and platform is company-owned and managed – accordingly, we develop many proprietary solutions for our customers in a development-rich environment.


Lime Cellular’s product is the industry’s most complete and integrated system today. It is scalable to meet the volume and speed requirements of any advertiser/promoter/marketer. Lime Cellular was built using cutting-edge technologies and architecture. Our server farm meets the highest standards of availability and redundancy. We host multi server farms in order to maintain high-level performance and optimal service availability. We upload new software updates at least once a week. Lime’s platform is unmatched for both its simplicity of use and complexity of features, including several unique, proprietary technologies.


Lime is dedicated to providing platform and enterprise solutions exclusively for SMS Resellers. As such, we do not compete in the marketplace against our clients. With attractive White Label options available for both small and large marketers, Lime forms a true partnership with each client- completely aligning with our clients’ success. Lime is able to accommodate custom and developed solutions, via API’s and joint ventures, for all mobile marketing initiatives. With Lime, you are working with the mobile industry’s best technology and people, all dedicated to providing complete client satisfaction and technological superiority.
Lime Cellular LLC
19 Christopher Way
Eatontown, NJ 07724
+44 2071 93 93 22

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