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New York, NY (January 23, 2012)
Lime Cellular Gains Carrier Approval and Full Access to MetroPCS
Lime Cellular, a Mobile Marketing company based in New York, NY, has gained gained Carrier approval from MetroPCS Communications, Inc. (NYSE: PCS) and will now have immediate Short Code access for SMS Messaging to MetroPCS’s more than 9 million wireless subscribers.
Lime becomes one of a limited number of approved Short Code providers who will have access across the the MetroPCS network
Lime is dedicated to providing platform and enterprise solutions exclusively for SMS Resellers. Lime was founded on a simple premise: that all businesses, big or small, can harness the power of mobile marketing to grow their business without the need for large technology and networking investments. Lime Cellular is, first and foremost, a technology company.
Lime Cellular’s product is the industry’s most complete and integrated system today. It is scalable to meet the volume and speed requirements of any agency, advertiser, promoter or marketer.
Dallas-based MetroPCS Communications, Inc. (NYSE: PCS) is a provider of no annual contract, unlimited wireless communications service for a flat-rate. MetroPCS is the fifth largest facilities-based wireless carrier in the United States based on number of subscribers served. With Metro USA(SM), MetroPCS customers can use their service in areas throughout the United States covering a population of over 280 million people. As of December 31, 2011, MetroPCS had over 9.3 million subscribers. For more information please visit www.metropcs.com.
Source: Lime Cellular
One of our newer features, feature groups, is a great tool for those Lime users who have different types of businesses to manage!
This tool allows you to limit advertiser accounts to a selection of features. These groups can be tailored for businesses with specific interests and goals.
For instance, a doctor’s office would only use the text message, appointment reminder, and Facebook integration tools, so you would create and assign them to a group with those features. A real estate company, as another example, would use text messages, mobile web pages and QR codes.
You can also assign your resellers and sales agents to specific groups so they can only create advertisers with the capabilities indicated in that particular group.You can modify existing groups, as well as reassign an advertiser to a different group if need be. Below is a picture of what you see when you create/edit a group.
Lime Cellular LLC
Mobile Marketing Platform
We at Lime Cellular are pleased to announce that our short code 71441 will be available in Canada starting October 17th, 2011. All of the following carriers have approved our service as of the 17th, except for Rogers Wireless, which will be available starting October 28th, 2011:
Virgin Mobile Canada
Until then, if you have any questions regarding this announcement, please let us know!
Lime Cellular LLC
Mobile Marketing Platform
Let me guess, you have been researching mobile marketing and you get more and more confused every day.
You’re thinking, “with so many options, how can I be sure I choose the right one?”.
Just like a marriage, this decision is crucial; the wrong partner can be a big mistake with lot’s of expenses involved of $ and time.
But if you look at the right parameters, and eliminate the noise – you will be pleasantly surprised to learn that it’s not all that difficult to choose the perfect solution for your business.
So let’s begin:
Short code or Long code?
Very simple: stay away from long codes! They are inconvenient to the customer and more important they are NOT carrier approved.
Carriers are only approving short code programs. Don’t work with amateurs – use a certified platform that will be there tomorrow.
SMTP or SMPP?
They may look similar but they are really not even related. SMTP is the protocol used for sending emails, when sending an email to a phone # the carriers are translating it
to a text message. The result, low delivery rate, not 2-way (people cannot respond) and most important YOU ARE EXPOSED TO SPAM REGULATIONS WHICH CAN PUT YOU IN A BAD LEGAL SITUATION. These programs are also not carrier approved.
See & Touch before you purchase.
Many platforms offer ‘many’ features but when it comes to the actual usage it is very poor and the abundance of ‘features’ offered are using the same tools in the back end.
For example: Text for Church, Text for restaurant, Appointment reminders and even Coupons at most cases are still a simple text message been delivered.
Simple text with a discount on it is NOT a mobile coupon! Where is the redemption? Barcoding? POS integration? Tracking?
An appointment reminder should not be a one-way scheduled text message only! Where is the management tool and the client confirmation?
Don’t be lazy and listen to sales people or sales materials, test it yourself! You are about to use it everyday and sell it so you better be comfortable with it.
Mobile Marketing as a business.
Make sure you have all the tools you need to run a business with and not just text messaging gateway to send campaigns.
Make sure you have all the features you need and also make sure that the company that you choose is still focused on developing and improving the platform.
You don’t want to stay behind the competition.
Vendor or Competitor?
Is your vendor also selling the same service and basically competing with you? This is a very important point that most prospects are not paying attention to!
A simple google search can show anybody who is the owner of the shared short code you are using, this mean that customers can find who YOU are using
as your white label vendor and pretty much easily can bypass you and and all your efforts of educating them will end there.
Vendor or another reseller?
Most vendors will tell you that they own the platform – make sure that’s correct. When you search on google you will find hundreds of them,
but there are only a handful of REAL platform owners.
Does the pricing allow you to be competitive? Do the math! You need at least 65% profit to be able to pay commissions and maintain a healthy business.
This post has been provided to you as FREE advice and is based on real life experience and real questions that we receive every day.
Yuval (U.V) Madar
Founder, Lime Cellular
We are pleased to inform you that we have just implemented a brand new feature which will enable Appointment Reminders and Confirmation.
Now Doctors, Nail Salons, Hair Designers, Spas and any other appointment based business can use this feature to reduce now shows
and confirm arrivals with our 2-way tool.
We are pleased to inform you that we have just implemented a brand new QR code generator. QR codes are images that work much like barcodes but can be scanned using a mobile phone.
You can try the QR Generator and learn more about by clicking the link on the main account dashboard.
Lime Cellular is seeking a writer for our weekly blog, Facebook and Twitter pages. The ideal candidate should have a background or strong interest in mobile marketing and social networking, possess solid writing skills, and a desire to share their knowledge with others.
Gain experience and increase your credibility by researching and writing about invaluable mobile marketing topics that affect marketers today. We are looking to publish an informative blog each week that will be packed with helpful tips, and highlight the best mobile marketing practices and solutions.
Each week we will provide you with the topic and basic concept for the blog article we would like you to write. You will have creative freedom over each article, as long as it is accurate and appropriate. We are looking for someone who can provide quality work within a short period of time, in exchange for per article compensation based on your level of experience. We would also be happy to participate in a college intern program.
Lime Cellular is seeking a full time sales regional sales manager to take a lead role in developing and managing our mobile marketing affiliate program.
In order to accommodate our rapid growth, we need a New Jersey Regional Sales Manager with a competitive drive and who demonstrates strong leadership skills. With a hands-on management style, you’ll have the opportunity to build and develop a grade A team of sales professionals selling Lime Cellular’s mobile marketing solutions.
To be successful in this position you will have a bachelor’s degree in business, marketing or a related field, sales experience with a significant amount of time spent in management and a strong work ethic. You’ll also need to be team oriented with a proven track record of hiring, retaining, and creating a winning team of field sales representatives. Industry experience in mobile marketing is preferred, but not required. You’ll spend a considerable amount developing sales strategies and working closely with your team to reach aggressive sales goals.